Jevon McMillian founded WE Ministry - Worldwide Ecclesia to create a space for connection and spiritual growth. Located in Eagan, Minnesota, the ministry focuses on small group gatherings with the heart of welcoming individuals into the body of Christ.
For the brand identity, we developed a logo featuring stacked "W" and "E" letters, with the "W" representing a flame, crafted by Terri Olsen. To complement this, I chose a minimal yet vibrant font pairing (DM Sans, Handscript, DIN 2014 Narrow Demi) that balances simplicity with energy. The color palette—blues, purples, oranges, and yellows—represents both blue and traditional fire flames, embodying the ministry’s warmth and inviting nature. The design reflects the ethos of WE Ministry, fostering a sense of home and belonging.
Role: Brand Identity, Website (Coming Soon)
